The IDdesign group is the largest and most prominent retailer in Denmark within the furniture and home decoration business. The Managing Director of IDdesign, has the overall responsibility for growth and development of the group. Headquater of the group is based in Sabro, Denmark.
IDdesign operates 3 retail brands and concepts; IDEmøbler, ILVA and IDdesign.
IDdesign owns and operates 31 furniture stores as well as 5 cooperational stores in Denmark, Iceland and in the Faroe Islands. The concept of IDEmøbler is characterized by a relatively wide assortment of classic Scandinavian design of premium quality. The brand is represented nationwide across Denmark and the stores cover an average of 3.000 square meters.
The ILVA brand and stores are owned and operated by IDdesign. The chain consists of 6 furniture stores in Denmark, 1 store in Malmø, Sweden as well as 1 store in Iceland, operated as a franchise concept. ILVA is based on a modern urban concept and is characterized by providing customers with unique design at competitive prices. The ILVA stores are generally large, covering an average of 6.000 square meters.
The IDdesign brand covers 19 furniture franchise stores in the Middle East, Southern Europe and Eastern Europe. The franchise stores are based in some of the most prestigious locations across these markets. IDdesign is characterized by offering high quality Scandinavian design that has been slightly altered to suit other cultures. The IDdesign franchise stores cover an average of 1.500 square meters.